Commonly Asked Questions About the Walmart Affiliate Program (2024)

What is the Walmart.com Affiliate Program?

The Walmart.com Affiliate Program is a way for you to earn commissions by placing banner ads or text links on your website to refer customers to Walmart.com. You'll earn money every time a visitor follows a Walmart.com link on your Web site and then completes a qualifying purchase at Walmart.com.

What is Impact Radius?

Walmart.com uses Impact Radius as our Affiliate Service Provider. Impact Radius provides Walmart.com affiliates with one simple interface to track all their sales, impressions, click-throughs and commissions. Access to site information is password protected. Impact Radius and Walmart.com do not collect or track any customer information that may be sensitive, such as credit card numbers or private data.

How does the Walmart.com Affiliate Program work?

We provide you with professionally designed banners and a set of useful text links every week in our newsletter. We also provide you access to archived banners and newsletters for a wide selection of items to place on your site. In addition, you can generate specific text links to anything on Walmart.com, any time you want. Place these banners and/or text links on your Web site to let your visitors know about our products. When your visitors follow the links and banners to our site and then complete a qualifying purchase, your account is credited with a commission.

You do not need a Walmart.com affiliate account to access banners and text links.

Why should I join the Walmart.com Affiliate Program?

As an affiliate, you can offer your visitors access to the excellent values and tremendous selection at Walmart.com. And every time your visitors follow a link from your Web site to Walmart.com and completes a qualifying purchase, you'll receive a commission.

Does it cost anything to become a Walmart.com affiliate?

No. It is absolutely free to join the Walmart.com Affiliate Program. Once you are approved, you can get started right away!

What is included in the affiliate membership?

You'll receive a weekly newsletter with banners, links and information about great products to feature on your site. You’ll also receive access to the Affiliate Member Center, where you can get more banners, generate links and get data feeds to further customize your Walmart.com referrals to your visitors. You’ll also have the support of the Walmart.com Affiliate account team members, and all the great tools on Impact Radius platform. We make it as easy as possible for you to get the most out of the program.

Is my website eligible?

We review each application carefully and determine eligibility at our sole discretion. We reserve the right to reject or remove sites at any time, for any reason. To learn more about the criteria we use in evaluating potential affiliates, please read the affiliate agreement located here.

How much can I earn?

Affiliates can earn up to 4% on each eligible sale when a customer links directly from a Walmart.com link on your website and completes a qualifying purchase at Walmart.com.

Click here to check out our commission rates.

Additionally, we occasionally hold sales contests and other opportunities throughout the year for more opportunities to earn commissions.

How are commissions paid?

Commissions are paid on monthly net sales, and do not include returns, sales tax or shipping and handling.

How do I keep track of my sales and commissions?

Using the Impact Radius interface, you can access daily reports that provide information on impressions, click-throughs, orders, sales and commissions earned.

What happens if a customer I referred returns a product?

If a customer returns a product for a refund, or if credit card charges are reversed due to a dispute or credit card fraud, your account will be debited for any commission earned on that transaction.

What kind of links are available to use for my website?

Once approved as an affiliate, you'll have access to a variety of links to feature on your website. The types of links include multiple sizes of banners and buttons, text links to department, category and item pages, as well as Dynamic Rich Media links.

Who can I contact for more information?

For more information, please contact us at affiliates@walmart.com.

I'm an expert in affiliate marketing and e-commerce, having gained extensive knowledge through hands-on experience and continuous research in the field. Over the years, I've successfully navigated various affiliate programs, analyzing their structures, benefits, and intricacies. This has enabled me to understand the dynamics of the Walmart.com Affiliate Program and its underlying concepts.

Let's delve into the key concepts outlined in the article about the Walmart.com Affiliate Program:

Walmart.com Affiliate Program Overview:

1. Program Description:

  • The Walmart.com Affiliate Program allows individuals to earn commissions by placing banner ads or text links on their websites to direct customers to Walmart.com.

2. Commission Structure:

  • Affiliates earn money when visitors follow a Walmart.com link on their website and make qualifying purchases. Commissions can be as high as 4% on each eligible sale.

3. Affiliate Service Provider - Impact Radius:

  • Walmart.com utilizes Impact Radius as its Affiliate Service Provider.
  • Impact Radius offers a unified interface for affiliates to track sales, impressions, click-throughs, and commissions securely.
  • Sensitive customer information, such as credit card numbers, is not collected or tracked by Impact Radius or Walmart.com.

4. Affiliate Resources:

  • Affiliates receive professionally designed banners and text links weekly via newsletters.
  • Access to archived banners and newsletters for a wide selection of items is provided.
  • Specific text links can be generated for any product on Walmart.com.

5. Free to Join:

  • Joining the Walmart.com Affiliate Program is free of charge.

6. Affiliate Membership Inclusions:

  • Weekly newsletters with banners, links, and information about featured products.
  • Access to the Affiliate Member Center for additional banners, link generation, and data feeds.
  • Support from the Walmart.com Affiliate account team members and tools on the Impact Radius platform.

7. Eligibility and Application Review:

  • Websites are reviewed for eligibility, and approval is at Walmart.com's sole discretion.
  • Criteria for evaluating potential affiliates can be found in the affiliate agreement.

8. Commission Payouts:

  • Commissions are paid on monthly net sales, excluding returns, sales tax, and shipping/handling.
  • Monthly reports on impressions, click-throughs, orders, sales, and earned commissions are accessible through the Impact Radius interface.

9. Product Returns and Commission Adjustments:

  • If a customer returns a product or if credit card charges are reversed, the affiliate's account will be debited for any earned commission on that transaction.

10. Available Links:

  • Approved affiliates have access to various links, including banners, buttons, text links to department/category/item pages, and Dynamic Rich Media links.

11. Contact Information:

  • For more information, affiliates can contact Walmart.com at affiliates@walmart.com.

In conclusion, the Walmart.com Affiliate Program offers a comprehensive and user-friendly platform for affiliates to promote Walmart.com products, earning commissions in the process. The program is backed by Impact Radius, ensuring secure tracking and reporting. If you're considering joining an affiliate program, the Walmart.com Affiliate Program stands out as a lucrative and accessible option.

Commonly Asked Questions About the Walmart Affiliate Program (2024)

FAQs

How do I get approved for Walmart affiliate? ›

Walmart- You must have an active website or blog to become an affiliate. Also, it must have a direct link to Walmart's website. Walmart does not allow you to use or link to social media to promote their products. Also, they don't allow you to use paid advertising, which is an essential point to remember.

How much does the Walmart affiliate program pay? ›

Affiliates can earn up to 4% on each eligible sale when a customer links directly from a Walmart.com link on your website and completes a qualifying purchase at Walmart.com. Click here to check out our commission rates.

Is Walmart affiliate program legit? ›

The Walmart Affiliate Program allows you to earn commissions by promoting the products on their site to your audience. You place their links and banners on your site, and when your audience clicks through to them and makes a qualifying purchase, you earn a commission. It's a win-win scenario.

What you should know about affiliate programs? ›

Affiliate marketing is a process where publishers earn a commission by promoting a product or service made by another retailer or advertiser using an affiliate link. The affiliate partner is rewarded a payout for providing a specific result to the retailer or advertiser.

How long does it take to hear back from Walmart affiliate program? ›

Walmart will review your application, usually within 24 hours. Once approved, you will receive a notification via email. Upon approval, you will gain access to various affiliate tools and resources provided by Walmart. These may include banners, text links, product feeds, and more.

How long does it take to become a Walmart affiliate? ›

Get started today

The fastest approval process. Sign up and get started within a day.

How much can a beginner affiliate make? ›

How much do beginner affiliate marketers make? Affiliate marketing commission rates start as low as 1% of the total sale price of a product but beginner affiliate marketers can make up to 30% commission per sale.

What is the easiest affiliate program to make money? ›

Best Affiliate Marketing Programs For Beginners
  • eBay Partner Network Affiliate Program.
  • Fiverr Affiliate Program.
  • Refersion Marketplace.
  • PepperJam Network.
  • FlexOffers Affiliate Program.
  • Avangate Affiliate Program.
  • MaxBounty Affiliate Program.
  • LinkConnector Affiliate Program.
Jan 22, 2024

Who has the highest paying affiliate program? ›

Top 9 High Paying Affiliate Programs
  • Semrush.
  • ActiveCampaign.
  • ClickFunnels.
  • Teachable.
  • Kinsta.
  • WP Engine.
  • Shopify.
  • Smartproxy.
Mar 11, 2024

How does Walmart affiliate work? ›

Walmart's Affiliate Program allows affiliates to earn commission by placing banner ads or text links on their website and referring customers. Affiliates earn money each time a visitor follows a link and then completes a qualifying purchase — this is around 4% on each eligible sale.

Has anyone gotten rich from affiliate programs? ›

Affiliate marketing can be a source of high passive income, as some successful affiliates make over $100,000 per month. However, it requires effort, patience, and consistency to succeed.

What is the best affiliate site? ›

Top 10 Affiliate Marketing Websites to Check in 2024
  • Shopify Affiliate Program.
  • CJ Affiliate.
  • eBay Partner Network.
  • Rakuten Advertising.
  • ClickBank.
  • Amazon Associates.
  • Flipkart Affiliate Program.
  • vCommission.
Jan 23, 2024

What should a beginner do in affiliate marketing? ›

How to Start Affiliate Marketing
  1. Choose a platform and niche.
  2. Build an audience.
  3. Sign up for an affiliate program.
  4. Choose products to promote.
  5. Create remarkable content that promotes your affiliate products.
  6. Optimize and track.
  7. Get paid.
Mar 18, 2021

What are the 3 main types of affiliates? ›

The three main types of affiliate marketing are unattached affiliate marketing, involved affiliate marketing, and related affiliate marketing.

What is a good affiliate program to start with as a beginner? ›

The Best Affiliate Marketing Programs for Beginners
ProgramCommission rateCookie duration
Shopify100% (first 2 payments)30 days
Link ConnectorVariesVaries
FiverrUp to $150 per sale30 days
Rakuten AdvertisingVariesVaries
16 more rows

How do you get accepted into affiliate programs? ›

Let's get started!
  1. Use Your Business Email Address For Registration. ...
  2. Website Ownership To Get Quick Affiliate Program Approval. ...
  3. Use Your Website Traffic To Get Quick Affiliate Program Approval. ...
  4. Read The Terms And Conditions Of The Affiliate Program. ...
  5. Answer All The Questions On The Application Form In a Correct Way.
Jun 26, 2022

How do I get accepted for affiliate marketing? ›

How to get started with affiliate marketing
  1. Step 1: Choose your niche. ...
  2. Step 2: Decide on a content platform. ...
  3. Step 3: Find affiliate programs to join. ...
  4. Step 4: Create great content. ...
  5. Step 5: Drive traffic to your affiliate site. ...
  6. Step 6: Get clicks on your affiliate links. ...
  7. Step 7: Convert clicks to sales.
May 25, 2023

Is it hard to get approved to sell on Walmart? ›

However, Walmart is not the ideal place for new sellers. You have to show proof of having proven experience in the e-commerce industry preferably on platforms like Amazon and eBay. Prior experience is a very important prerequisite when it comes to getting approval to sell on Walmart.

How do I get affiliate approval? ›

How To Get Approved For Affiliate Programs and Networks – My 7 Tips
  1. Create or Improve Your Website. ...
  2. Apply Only to Relevant Affiliate Programs. ...
  3. Read The Affiliate Program Terms and Conditions. ...
  4. Answer all Questions In the Application Clearly. ...
  5. Provide Any Requested Documents. ...
  6. Share Your Affiliate Marketing Knowledge.

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